Why should you offer BNPL to your cardholders?
BNPL has seen a significant surge and shows no signs of slowing down, especially among millennials and Gen Z, who favour the payment method due to its easy access to credit, flexible payment plans and beneficial terms. Altogether, BNPL is expected to increase by 274% in global spending until 2026, reaching 1.5 billion users worldwide.
As BNPL has shaped consumer expectations, banks, card issuers and fintechs need to embed the payment method into their cards in order to stay competitive. Besides, when providing consumers with BNPL options, you can reach a broader customer segment and dramatically increase revenue.